Women's Purple Brand
Read Purple Brand's chart before you pick your usual waist: a size 32 fits a 33 to 35 inch waist. If you are new to the label, co founder Luke Cosby says to start with the 001 skinny jean in black.
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Purple Brand on the shelf today
About Purple Brand
Read Purple Brand's chart before you pick your usual waist: a size 32 fits a 33 to 35 inch waist. If you are new to the label, co founder Luke Cosby says to start with the 001 skinny jean in black.
Purple Brand dates itself to 2018, though Cool Hunting gave 2017 when it spoke to a co founder in 2023. It began in Vancouver, started by a group of friends that included Luke Cosby and Rob Lo, and it now has a flagship in SoHo, New York.
It is known for stacked jeans, distressed finishes and small embellishments. The jeans go by style numbers: the P001 is the low rise skinny, the P005 the slim straight, the P011 the straight leg and the P018 the wide.
The P001 is cut close through the thigh and tapered to the ankle, in stretch denim of 98% cotton and 2% Lycra. Men's jeans run 28 to 42, and the chart is on the Purple Brand size page.
On the black resin wash, Purple's own page says, the denim carries a light resin coating. Cosby has said the people who make Purple's pieces are mostly in China and Italy.
In Toronto, Due West at 431 Queen St W, a stop for Queen Street West shopping, carries Purple Brand, and Outlined at 25 The West Mall and Utopia have more. On 13 October 2026 its jeans ran from $106 to $247 in waists 30 to 40, and its shirts from $63 to $230. Hoodies ran from $148 to $362 and jackets and coats from $176 to $505, and some pieces were marked down.
More about Purple Brand: prices, shops and sizes
Purple Brand is in stock at Due West, Outlined and Utopia, three independent shops, on 18 October 2026. Prices start at $63.
In Toronto: Due West, 431 Queen St W. The shelf there: Purple Brand in Toronto.
Quick facts
- Shops stocking it
- 3 shops, in Toronto
- Price range
- $63 to $505
- Median price
- $175
- Deepest category
- pants
- Categories on the shelf
- 12
- Condition
- some pieces marked pre owned by the boutiques; the rest carry no grade
- Sizes in stock
- 12 sizes
- Colours in stock
- white, black, blue, indigo, grey
- Read on
- 18 October 2026
Shops that sell Purple Brand
Every shop here holds at least one Purple Brand piece on within today. The range is that shop’s own, read on 18 October 2026.
Toronto
| Shop | Street | Price range |
|---|---|---|
| Due West | 431 Queen St W | $63 to $505 |
| Outlined | 25 The West Mall | $177 to $247 |
| Utopia | 132 Cumberland St | $106 to $247 |
What Purple Brand makes
The deepest category of Purple Brand on within is pants.
The next deepest categories are shirts and jeans.
Prices run $63 to $505, and the middle price is $175.
Before you buy Purple Brand
What is on the Purple Brand shelf
Pants, $98 to $299, sizes W30 to W40.
Shirts, $63 to $345, sizes S to XL.
Jeans, $106 to $247, sizes W30 to W40.
Shorts, $98 to $271.
Tops, $81 to $179, sizes S to XL.
Hoodies and sweatshirts, $148 to $362, sizes S to L.
Tank tops, $81 to $179, sizes S to L.
Jackets and coats, $176 to $505.
Also on the shelf: denim jackets, bombers and sweaters.
Purple Brand prices on 18 October 2026
On 18 October 2026 the prices run from $63 to $505.
Half of them cost $176 or less.
Some are marked down from the boutique's own price.
Where to see Purple Brand in person
Due West, 431 Queen St W, Queen West, Toronto. Open Monday to Saturday 11:00 to 19:00, Sunday 12:00 to 18:00 (hours read on 20 September 2026).
Outlined, 25 The West Mall, Etobicoke.
Utopia, 132 Cumberland Street, Yorkville, Toronto. Open Monday to Sunday 12:00 to 20:00 (hours read on 20 September 2026).
How Purple Brand sizes
Waist sizes 28 to 42 for men's jeans and letter sizes XS to XXL for other men's clothes. Women's bottoms come in waist sizes 24 to 34, and women's tops in XXS to XL.
Who this shelf is for
It is for you if you want Purple Brand pants, shirts and jeans from an independent shop, at $63 and up.
It is not for you if you want to spend less than $63: nothing here costs less today.
It is not for you if you want women's pieces: none on this shelf is listed for women today.
It is not for you if you only want new pieces: some here are pre owned, and each one shows the shop's wear grade.
Common questions
Which stores sell Purple Brand?
Three boutiques on within stock Purple Brand in Toronto: Due West, Outlined and Utopia, read on 18 October 2026. The table on this page gives each shop its street and the prices it is asking today.
Where can I buy real Purple Brand?
Three boutiques on within stock Purple Brand, and every piece comes off those shops' own shelves, read on 18 October 2026. Each shop is named on this page with its street, so you can check before you go.
Where can I buy Purple Brand in person?
Due West, at 431 Queen St W in Toronto, stocks Purple Brand, read on 18 October 2026. The other shops are in the table, each with its street. Stock moves, so check the shop's page for what is on the shelf today.
Is Purple Brand worth it?
Purple Brand on within runs $63 to $505, and the middle price is $175, read on 18 October 2026. Those are the boutiques' own asking prices, so you can compare them before you go.
Where can I buy Purple Brand jeans?
Outlined, 25 The West Mall, Etobicoke and Utopia, 132 Cumberland Street, Toronto. On 18 October 2026 they cost $106 to $247, in sizes W30 to W40.
Where can I buy Purple Brand shorts?
Due West, 431 Queen St W, Toronto. On 18 October 2026 they cost $98 to $271.
Is Purple Brand on sale?
Yes. On 18 October 2026, some Purple Brand pieces on within are marked down from the boutique's own price.
Can I get Purple Brand delivered to the US?
Yes. Due West, Outlined and Utopia ship to the US, as their own shop settings say. Each shop sells and sends its own pieces, on its own checkout.
Can I get Purple Brand delivered to the UK or Europe?
Yes. Due West and Utopia ship to the UK or Europe, as their own shop settings say. Outlined does not. Each shop sells and sends its own pieces, on its own checkout.
Not a stock question: Purple Brand prices, read off the shelf
Stock read on 18 October 2026.